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Family farm shop launches ‘Recovery from COVID’ programme to help Northants small businesses

A popular family-run farm shop has vowed to help small Northamptonshire businesses which were severely impacted by the coronavirus pandemic.

Smiths Farm Shop has announced its ‘Recovery from COVID’ initiative for local people involved in the food and drink industry.

The idea is to give local producers the opportunity to stock their goods on the shelves of both Smiths Farm Shops, which are located in Billing and Brampton.

Proprietor Adrian Smith said: “Business has been bleak for many who were forced to close during lockdown and it could take years for small companies to recover. So, we wanted to do something to show our support, while also giving food and drink producers a bit of a business boost.

“We will consider all produce of any kind, the only caveat is the stock must be made in Northamptonshire. We believe that, not only will this give local businesses the chance to showcase their fantastic goods, but also it’s a great opportunity to shout about talented producers we have in our county. So, if you make honey, jams, chutneys, bread or cakes, get in touch with us today.”

One small business which has already reaped the benefit of Adrian’s generous offer is the award-winning Jelley’s Organic Vodka, based in Brixworth.

Smiths now stock all three Jelley’s flavours which are pomegranate and rosemary, organic grain and elderflower.

Brand founder Benjamin Jelley said: “Normally we attend a lot of food and drink festivals, but of course they’ve all been cancelled this year. We’ve launched new ideas along the way, such as our Social Isolation Supper Club and ‘The Lockdown Local’ – a virtual cocktail bar hosted on Facebook, but it’s been a challenging few months.

“Smiths Farm Shop is a Northamptonshire institution, which has been selling the freshest, seasonal produce for generations. It’s a huge honour to have my organic vodka on the shelves and I’m extremely grateful to Adrian and his team for giving me this opportunity.

“The shop is extremely popular, with people coming from far and wide to pick up their essentials, so I’m in no doubt their busy footfall will make a difference to our business.”

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